ABOUT US
Color Professionals
Our story: a journey in color that has lasted for 90 years
Our story begins in 1933, when grandfather Camillo created the CMP (Camillo Moro Padova) brand and began producing the blackboard chalks that accompanied generations of children in schools. Since then, color has been part of our DNA: four generations have transformed that intuition into a reality that today brings creativity and color to over 90 countries.
We are Morocolor Italia, part of the Osama Group, and from this long tradition comes Primo, the brand with which we support families, teachers, and educators in the creative growth of children.
Our products come to life in Campodarsego, near Padua:
a special place, just a few steps from Venice, a city that has always
inspired beauty and art.
We offer safe, high-quality materials designed to stimulate imagination, cognitive development, and personal
expression.
I nostri valori
I bambini al centro di ogni scelta

Ogni prodotto Primo nasce pensando ai bambini: vogliamo che possano scoprire e creare in totale libertà, sapendo che ogni colore, forma e materiale li accompagna in un’esperienza sicura e serena.

Perché il pianeta che ispira le prime opere dei bambini è lo stesso che vogliamo preservare per la loro crescita.

Cura nella scelta dei materiali, nell’attenzione ai dettagli, nella responsabilità con cui ogni prodotto nasce.

Un segno di eccellenza, di passione artigianale e di ingegno, che trasforma ogni idea in uno strumento di scoperta.
Made in Italy is our signature
An Italian production
Our production is rooted in Italy, within Morocolor Italia, in Campodarsego, in the heart of the Veneto region. It is here that every day we formulate, produce, and package the majority of our PRIMO products, using cutting-edge technology and rigorously controlled processes. Each formula is developed in-house with the goal of guaranteeing high standards of quality and safety, creating products designed to stimulate creativity and fuel children's imaginations.
Our certifications
We operate according to the main international environmental, quality, and corporate responsibility standards, through a certification system that reflects our commitment to safety and the responsible management of processes.